Market Updates

Frutarom Brands Wild Green Oat Extract

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By: Sean Moloughney

Editor, Nutraceuticals World

Frutarom Brands Wild Green Oat Extract
Frutarom, North Bergen, NJ, has branded its Wild Green Oat Special Extract as “Neuravena.” The Neuravena brand name is derived from the word neuron, and from the term “avena sativa,” the scientific name for the product. As the brand name suggests, Frutarom’s Neuravena is believed to improve cognitive function and overcome stress/burnout and chronic fatigue. As a nervine tonic, it can be ap­plied to phytopharmaceuticals, functional foods, dietary supplements and nutraceuticals.

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